In 1927, during a decade of tremendous cultural shifts and progressive thinking, Brown Shoe launched a women’s footwear line with the radical idea of combining current fashion with comfort features. Naturalizer became one of the first shoe brands that women could turn to for feminine style they coveted and comfort they thought was impossible to attain. The recent suffrage movement had provided women with new-found freedoms and, as hemlines became shorter and shoes became the focus of fashion, Naturalizer symbolized what modern women had achieved. Naturalizer honors the brand’s original promise to deliver feminine, stylish, comfortable shoes in a manner that is relevant to the busy lifestyle of today’s woman.
With rich leathers, soft suedes and unique details, Naturalizer footwear captures the essence of modern femininity…whether that means taking a leisurely walk in velvet ballet flats, or running a board meeting in black leather pumps.
Naturalizer was dubbed “the shoe with the beautiful fit” by advertising guru Leo Burnett in the 1940s. Today’s Naturalizer shoes still have a beautiful fit, and are comfortable enough to wear throughout the day.
Naturalizer’s fresh, unpretentious designs are a smooth fit with your wardrobe, your life and your own unique style. Naturalizer. We promise style that makes you look good and feel good – always.
Naturalizer takes the looks of the runway and translates them into the real world for women on the go. These are shoes designed to delight while women live their real lives; in the workplace, at home, out for the evening, or all over the place on the weekend. Whether you need dress shoes, casual shoes, sandals or boots, you’ll find the right classic and comfortable style with Naturalizer shoes.
We also love the Naturalizer N5 Technology. Naturalizer actually worked with a reflexologist to improve the design of their shoes. This is a brand that understands the need to keep your feet comfortable and healthy in order to improve your overall health and well-being. The N5 Technology is basically 5 features of Naturalizer shoes – each one designed to help you stay healthier and each feature is integrated into every pair of Naturalizer boots, shoes, sandals and dress shoes!
*Keeping your feet cool. Sweaty and slippery feet do not inspire support and comfort. So every pair of Naturalizer shoes incorporates a breathable lining, which helps keep your feet cool and comfortable all day long.
*Staying balanced! Women love high-heeled shoes, and every pair of Naturalizer high heels is designed to shift your weight over your heels instead of forcing you to walk constantly on your toes. This is better for your feet, your posture and your overall health.
*Don’t weigh yourself down! Naturalizer works hard to keep their shoes lightweight. By reducing the weight on your feet, walking becomes more effortless and your shoes become extensions of your feet.
*Don’t hurt yourself breaking shoes in! By incorporating a super flexible sole into every pair of Naturalizer shoes, shoe break in is all but eliminated. You’ll be able to put on a pair of Naturalizer sandals, boots, dress shoes or casual shoes and immediately feel at home.
*Comfy cushioning! Every pair of Naturalizer footwear is well cushioned to ensure comfort and shock absorption to the wearer. Their test – you should be able to walk for 15 minutes straight with absolutely no discomfort in your feet.
By incorporating this great technology into every pair of women's Naturalizer shoes, you know that you will look great and feel great all day long. Perfect for every woman in every part of her life, Naturalizer shoes live up to their slogan, “beautiful feels so good”!
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